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Monday 30 March 2015

MILO® Malaysia Breakfast Day

MILO® Malaysia Breakfast Day

12 April 2015 - Ipoh Perak.
26 April 2015 - Kuching, Sarawak.
10 May 2015 - Dataran Putrajaya.
Distance: 3km (family) and 7km (competitive)

Do visit website above for each category entitlement. Yup!.. Finisher medal available for 7km runners.

Kuala Lumpur, 25 March 2015 – MILO®, the leading breakfast beverage loved by all Malaysians, makes its return by going further and fueling a bigger mission to connect with more Malaysians nationwide on its breakfast beliefs with Malaysia Breakfast Day – Malaysia’s largest breakfast gathering. This year, the annual Malaysia Breakfast Day will be expanded to three cities – Putrajaya, Kuching, and Ipoh. 

“Malaysia Breakfast Day was received very positively in the previous years. By expanding our outreach beyond Kuala Lumpur, we hope that more Malaysians will feel closer to The MILO® Breakfast cause and support this movement together with family and friends,” says Philomena Tan, Business Executive Manager of MILO® Business Unit in Nestle. “More Malaysians can now join us with our expanded event footprints across Malaysia.”

Running for its third consecutive year, Malaysia Breakfast Day will be held in Ipoh, Perak on 12th April 2015, Kuching, Sarawak on 26th April 2015, and Dataran Putrajaya on 10th May 2015.

Tan adds that the anticipation of Malaysia Breakfast Day rises from it being not only the largest breakfast gathering but beyond. “More breakfast gatherings mean more breakfast eating conversion and more families convinced to be breakfast advocators. Multiple touch-points are important for us to reach out to as many people as possible. We always have great line-ups of activities during Malaysia Breakfast Day so we are thrilled that more Malaysians would be able to join the breakfast occasion with us this year.”

Alongside with the 7-km and 3-km runs during Malaysia Breakfast Day, there will be a series of interactive and fun-filled activities available for every member of the family. The 3-km fun run is designed for families’ while the 7-km run is for the running enthusiasts...

..from Leo Selvaraj

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