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Wednesday 4 January 2012

Standard Chartered KL Marathon 2015

An official agreement between Standard Chartered Bank Malaysia Berhad and Dirigo Events Sdn Bhd recently ensured the KL Marathon remains on the landscape and plans are already being laid for a participation of 27,000 runners at next year's edition.

Representing Standard Chartered Bank Malaysia as the marathon's title sponsor was its managing director and CEO Osman Morad. The event's co-organiser is Rainer Biemans, director of Dirigo Events.

The next Standard Chartered KL Marathon will be held on June 24 with participation expected from more than 45 countries.

The prize package will remain the highest among marathons in Malaysia, with a total prize money of US$100,000 (RM320,000).

"The elements of a marathon is a clear representation of the bank's brand philosophy - going the distance, persevering for excellence, a positive 'can-do' attitude, creativity and passion," said Osman.

"Year on year, we at Standard Chartered are encouraged by the enthusiasm as well as the determination and commitment all Malaysian and international runners show during the marathon.

"Just like a marathon, we are committed to the country for the long run and we are proud to be part of Malaysia's largest sporting event."

Biemans added: "We're overjoyed to be organising the next four Standard Chartered KL Marathons which continues to show exceptional progress each year.

"The success of the marathon is also a testament of our solid partnership with Standard Chartered Bank as an active and involved title sponsor, and we believe the marathon will continuously grow over the coming years to be one of the largest running events in Asia," he added.

The Standard Chartered KL Marathon also aims to encourage Malaysians to view sports as a way forward towards unity and national development, which is in line with the vision of the Sports Ministry.

Additionally, the marathon brings together runners and spectators from various countries, making it a major tourist attraction for the country.

Next year's marathon will continue to be a key calendar highlight as organisers continue to secure all aspects of the marathon to make it a positive and exciting running experience for participants.

With the introduction of more training programmes, additional incentives, new apparel designs as well as charity partners, the Standard Chartered KL Marathon will definitely be an event not to be missed.

Read more: Running along till 2015

..from Aiman Cheah

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